
Chris Morell
Recent posts by Chris Morell
5 min read
Helping CRAFT’D Hit the Road With a Custom Craft Bus
By Chris Morell on Feb 26, 2025 9:19:33 AM
Topics: Food Trucks Case study Vintage Conversions
3 min read
Taking Centre Stage: The Young Theatre Company's Van Wrap
By Chris Morell on Nov 5, 2024 11:15:40 AM
Topics: Vehicle Wrapping Case study
3 min read
WrapFest Talk 2024: A Car Wrapping Business Success Story
By Chris Morell on Oct 22, 2024 11:24:46 AM
Want to know how a car wrapping business gets its start and grows into something special? If so, Richard Clark (the founder of Raccoon) is here to help! Attending WrapFest 2024, he took to the stage to answer this very question – using Raccoon’s success to inspire others. Watch the video for the full talk or read on for more about WrapFest, plus some key takeaways.
Topics: Vehicle Wrapping Bespoke Vehicle Wrapping
4 min read
8 Essential Tips for a Successful Brand Activation
By Chris Morell on Aug 30, 2024 2:09:27 PM
A brand activation is one of the best ways for a company to spread awareness and engage with its target audience. It can also put your brand ahead of the competition, especially when so many companies focus their efforts online. By throwing an in-person event and allowing customers to see who you are first-hand, you foster meaningful connections and make your brand even more memorable.
Topics: Product Launches Brand Activations Product Sampling
3 min read
The Raccoon Vehicle Wrap Warranty | How We Support Our Customers
By Chris Morell on Aug 20, 2024 3:32:31 PM
Whether you’re about to have your vehicle wrapped or just had it done, it’s good to know you’re covered if something goes wrong. Here at Raccoon, we believe that peace of mind is important and want you to have full confidence in the services we provide.
Topics: Vehicle Wrapping Vehicle Wrapping for Businesses
5 min read
Removing a vehicle wrap | Everything you need to know
By Chris Morell on Jul 18, 2024 9:16:57 AM
A vinyl wrap can do wonders for the look of your vehicle, but after years on the road, it'll eventually need to come off. And at that point, it's only right to have questions! You want to know how much van or car wrap removal services cost, how long the process will take, and if there could be problems along the way. You might even wonder if it’s worth removing the vinyl wrap yourself.
Topics: Vehicle Wrapping Bespoke Vehicle Wrapping Vehicle Wrapping for Businesses
5 min read
Sustainable marketing strategies for a greener brand
By Chris Morell on Jul 16, 2024 1:06:49 PM
It’s not enough to just be great at what you do. These days, customers also expect you to do your part for the environment. But while eco-friendly methods can do wonders for your brand's reputation, it’s not always clear how to make green initiatives work for you. The answer? It all comes down to clever sustainable marketing strategies!
Topics: Product Launches Brand Activations Large Format Print Vehicle Wrapping for Businesses
6 min read
Re-board material | Ideal for sustainable signage & displays?
By Chris Morell on Jul 3, 2024 2:34:25 PM
Your display should be creative, cost-effective, and designed to ‘wow’ your visitors. But for some customers, that’s still not quite enough! They think your display should be sustainably made, as proof that your brand’s values line up with their own.
Topics: Product Launches Brand Activations Large Format Print
4 min read
5 eco-friendly printing practices to help you go green
By Chris Morell on Jun 27, 2024 2:55:59 PM
Wish you could get the products you need while caring for the environment? With today’s eco-friendly printing methods, you can! In fact, ‘green’ or sustainable printing can easily help your brand stand out from the competition. It shows that you care for the natural world and helps you align with your customers’ values.
Topics: Brand Activations Large Format Print
5 min read
Sales promotion tips | Using print to help drive sales
By Chris Morell on Jun 11, 2024 11:32:24 AM
With online stores growing more popular each year, retailers must work harder than ever with their sales promotions. Thankfully, traditional methods like posters and banners do still work! They’re great at winning over bargain hunters who usually buy online, but they’re most effective when used to attract, educate, and inspire.